The newspaper is a popular thing that most people are familiar with. That is a certain thing because it has been around for years since the 1660s. Unfortunately the situation in the industry of printed newspapers today is not the same as it was years ago. There are few names of newspaper companies remaining circulating in the form of a printed newspaper today. Yet, there not many of them left anymore to find. Smaller newspaper companies have just closed their businesses due to the situation that the world simply does not rely on newspapers anymore for the latest news nowadays.
The combination of radio, television, cable tv networks, and the internet is the unbeatable force that eventually delivers the knockout blow to the printed newspaper industry. Today, everything is available on the internet. News is very easy to search for with just a few taps of a keyboard on smartphones and gadgets. It is simpler than buying a printed newspaper and opens the large size of it to read some specific sections only. Moreover, it becomes trash once it is outdated that needs to be dealt with. Some big names within the newspaper industry simply try to provide the need of only a few people in terms of the printed newspaper.
Digital Papers for the Future
The only reasonable solution for newspapers to say within the industry today is to have a digital form of paper. Well, some big names in the industry have been there. There are official websites of popular newspaper companies such as the Washington Post and the Jakarta Post. Both of them were amidst the leading newspaper within the industry back in the days. Today, they have their official websites to provide the need of people getting the latest news from around the globe. They just do not want to fade away from the industry.
Aside from the websites, social media platforms are pretty reasonable to deal with the current situation of the newspaper business. People love to mingle within the world of their social media. It is the best way to get closer to audiences by creating and maintaining accounts on social media platforms. Once in a while, there are links to the websites posted on the accounts to attract people to visit the sites. Managing the websites and social media accounts are promising things for the news industry today apart from the glory of the printed newspaper back in the old times.
News Portal Competitors
Unfortunately, opening up new ways through websites and social media accounts is not an easy thing to do. There have been many online news portals around first beforehand. They started their businesses as online news so that they knew what to do already. Competing with them is not a simple thing at all.
Even the simplest thing like creating an article to publish, it will be different from creating one for the printed newspaper. There are some tricks to learn as well to ensure that the published articles reach audiences. Nevertheless, becoming a digital paper or online news portal is the only way to stay in business for newspaper companies from their glory days.